Greg's Opinion Greg's big blog of whatnot

10Aug/150

All Quiet on the Television Front

Since I've got a spanking-new Comcast DVR to break in, I thought I'd set up a schedule for the local news. So I've got one schedule for a 6am broadcast on KPRC, a 6pm on KTRK, and a 10pm on KHOU. Mind you, I don't intend to watch this much local news. The purpose of this is to see what local candidates are advertising there. Since setting this up about a month ago, I've not seen a single ad. Obviously, we've not yet reached Labor Day. So there's still time. I'm told that Stephen Costello had advertisements purchased on the locals - I presume it was at the launch of his "Hello Costello" ad. But there's been no sustained advertising that I've witnessed.

The campaign finance reports released back in July indicated that King and Costello were buying cable advertising. I owe it to myself to investigate those purchases. It's always interesting to see if there's some wildly inefficient spending going on with cable ad purchases.

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